Category : Social Media Marketing

Social Media Marketing

A Simple Guide to Getting Started with YouTube Advertising

Thinking about advertising on YouTube? Today, YouTube has become one of the biggest platforms for advertisers in the world.

YouTube’s numbers don’t lie. It is the second biggest search engine after Google and the and third most visited site after Google and Facebook. YouTube has almost 2 billion monthly active logged-in users, who collectively watch over 46,000 years of content each year.

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Social Media Marketing

Why Is Instagram Advertising Important to My Local Business?

When Instagram first emerged on the scene, almost a decade ago, it wasn’t that much different than any other social networks at the time – It was mostly packed with selfies, fluffy cats, and pictures of food.

Fast-forward nine years later and its transformation from a simple photo-sharing app to a full-blown marketing tool is nearly complete as more than 500 million active users are using the platform daily, with over 71% of them are people under the age of 35.

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Social Media Marketing

Finding Your Audience: What is Buyer Persona and How to Create it?

The buyer, the prospect, the customer expects you to have knowledge of their stuff, not just your”

           -Jeffrey Gitomer, King of Sales

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