Having a tone of voice essentially means it’s not what you say, but how you say it. This encompasses not only the words you choose, but their order, rhythm, pace.
A tone of voice is how you choose to express the personality of your brand and demonstrate the set of values your business represents.
It depends on the platform.
For Google Ads, LinkedIn Ads & Yelp Ads – our agency does the following:
You probably have a list of the best articles you have written. And it would be a shame to just let those articles in an archive somewhere. Enter content repurposing: a great way to bring your old articles back to life and get additional value from your best work.
One of the main benefits of repurposing old content would be the time you save in the writing process. The article was already written which gives you a head start when creating new content.
